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Meet the Founder Bringing Ghana’s Weaving Traditions to a Global Audience
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Meet the Founder Bringing Ghana’s Weaving Traditions to a Global Audience
Mariam Abdullah
Mariam Abdullah
December 07, 2022
2 min

A A K S founded by Akosua Afriyie-Kumi with the goal of introducing the world to her favourite weaving techniques by the women of Ghana. Handcrafted in Ghana, A A K S pronounced (axe) creates bags in styles that maintain the spirit and durability of their ancestral counterparts characterised by bright exuberant colours.

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After an eight-year stint in London, where she studied fashion, designer and entrepreneur Akosua Afriyie-Kumi returned to her native Ghana in 2014 to launch her brand AAKS. With AAKS, Afriyie-Kumi wanted to center the importance of hand-making by presenting her take on Ghana’s weaving traditions to a global audience. Striking a similar balance of aesthetic vivaciousness and refinement, Afriyie-Kumi has recently turned from decorating the body to adorning the home, with handwoven baskets, made in Ghana.

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AAKS takes its inspiration from the spirit of Africa and its tribal communities. Communities bursting with colour, resilience and fortitude and created a fun dialogue between architecture and culture creating silhouettes which are spirited in a range of refined colour palettes. Since launching in 2014, A A K S, shortlisted as an emerging designer from Africa.

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Afriyie-Kumi says “I wanted to create a brand that affects the world and my local community positively, because fashion shouldn’t cost people or the planet. I want people to buy an AAKS woven bag not just for the sake of consuming material things, but with the intention that their purchase goes to support the preservation of traditional weaving Ghanaian practices, sustains local Ghanaian communities and protects the sustainability of African born design. I want people to know that their hard earned money is going towards a piece that they can keep forever and know they have had a positive impact in the world.”

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One of the key goals of AAKS is to provide employment and support to local artisans, particularly those who have fled from neighboring Burkina Faso as refugees. The company works closely with these artisans to help them develop their skills and create high-quality products that can be sold in stores around the world. By providing them with a steady income and the opportunity to hone their craft, AAKS is not only helping to preserve the rich cultural heritage of Ghana, but also making a real difference in the lives of these refugees.

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In addition to its social impact, AAKS is also known for the exceptional quality and design of its products. The company uses only the finest materials, including natural dyes and hand-spun, hand-woven fabrics, to create its bags and accessories. Each piece is carefully crafted by skilled artisans, resulting in unique and beautifully crafted items that are treasured by customers around the world.

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Overall, AAKS is a truly inspiring brand that is making a positive impact in the lives of local artisans and helping to preserve the rich cultural heritage of Ghana. By providing employment and support to refugees and promoting traditional crafts, AAKS is making a real difference in the world and is a shining example of the power of entrepreneurship to create positive change.

Follow A A K S on instagram @a.a.a.ks


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Mariam Abdullah

Mariam Abdullah

Content Writer

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